HBO Latin America Originals detailed Promotional Sales Piece
HBO Latin America Originals
PROJECT & PURPOSE:
This project required working directly with client to create a promotional sales box for HBO Latin America Originals. I was responsible for the complete concept, design, and layout.
The purpose and needs of this project required to concept and design a sales piece to be received by fellow television programming associates, partners, producers, vendors and others at varied international and national film and television events such as the Cannes Film Festival and more. It's purpose is to promote the many original HBO Latin America and other Ancine produced programming for South & Central America.
A box and memorable give away was created. The box contains various inserts with details on each individual show/movie/documentary and more.
— A custom concept for box was required, designed, and a custom dieline template was created.
— Box details: front of box contains spot uv, along with raised embossed/spot uv coated circles for a tactile and memorable promotional piece
— 20 Flat double-sided inserts with original HBO key art were created
— 1 Tri-fold insert was needed and created for Ancine Original Programming
— 1 Folded insert was created to hold a USB containing previews of all programming
— 2 Divider inserts were created, separating shows by language: Spanish and Portugese
I worked directly with client throughout the entire project, it's design from concept to completion, as well as working with a local printer to chose papers and work on production as well as all final press checks.
Complete design by me, Karyna Amador Design Studio.